Schleich @ The London Toy Fair January 2014

So I visited the Schleich stand at the toy fair last week.  The displays were much smaller and less extravagant than previous years.  Not much in display which was odd.  Every single new model is always on display but for some reason the male White-Tail stag was missing (It is also missing from the Amazon.co.uk range) so perhaps there is a production delay on these.   My overall impression is that 2014 is not a year full of many Schleich releases. The number seems smaller than previous years when comparing all the new displays.

One thing to point out is that this year they had lots of Schleich tree models on display but I think it is such a shame they have all these wonderful trees on display yet they have discontinued the entire tree range! If the company has gotten rid of the trees then why display so many? I heard someone asking about them. It is silly but also sad to know that the trees are all gone!

I did not get to talk to the usual representative this time as she was extremely busy.  Below are pictures for you all to look at.  Enjoy.

[You must be registered and logged in to see this image.]

 Even the Bayala horses have braids!   

    Is this a new Peanuts line?         They're not on the Schleich website     

I think it is interesting the Bayalas now have a new tag.

Thanks for this Numaan!

Nice

Thanks for this pictures!

WOW, thank you very much for sharing all these photos   

I'm very pleased to see the September horses there. The Hanoverian Stallion repaint looks very intriguing!

Thanks for sharing     

Thankyou VERY much for these gorgeous photoes   

Except...uhhh, now I fell so much in love with that stable...and the ice-critters...and...and...   

I notice that the male deer is not htere either...  

Thank you for the photos
...does anybody know what the questionmark-box means (under the red barn)?  

Thanks the pictures! Is it just me, or do the velociraptor and therizinosaurus have articulated arms?    

wow the pictures look good

A-J wrote:

Thank you for the photos
...does anybody know what the questionmark-box means (under the red barn)?  

It looks like there is a red button under the circles   

orcagirl26 wrote:

Thanks the pictures! Is it just me, or do the velociraptor and therizinosaurus have articulated arms?    

They do   Arms and jaw.

Animal_Figures_4U wrote:

A-J wrote:

Thank you for the photos
...does anybody know what the questionmark-box means (under the red barn)?  

It looks like there is a red button under the circles   

Now that you mention it... Maybe it produces animal sounds?   

Those holes and buttons are like a little feature in the new shop style stand that was on display. It is a new type of selling point display stand for shops and has some interative sound/activity features for kids. Schleich are REALLY trying now. lol Wish I took more pics of the stand! Sorry folks.

Animal_Figures_4U wrote:

orcagirl26 wrote:

Thanks the pictures! Is it just me, or do the velociraptor and therizinosaurus have articulated arms?    

They do   Arms and jaw.

  I can understand the articulated jaw, but arms?   

  Looking these pics hurts! I want to be there! What a paradise    Many thanks for pics!

Oooh, that is so cool! Thanks for showing Numaan.
Those elves     

Thanks for the pictures, very interesting to see. Bayala has certainly gotten colorful this year.

Amazing photos! Thanks Numaan!

Thankyou so much Numaan for all these great pics!!    
Their stunning and I can't wait to get my hands on all the new ones especially the new stable  

Thank you for sharing Numaan! Thanks for all your work for us collectors!

I like the new stable very much And some of horse/rider sets. The new wild and farm animals I've already seen in shop. I wasn't too impressed but I bought new sheep which is lovely figure.

I find these new fantasy figures a bit more silly than usual, but probably it sells. Nice fantasy castle though    

Dinos are weakest point of Schleich now IMHO. Articulated arms? Playmobil?   

Some of the Dino's do have articulated arm unfortunately   

Thanks Numaan, every year the same thing, a degradation of Schleich line. I don't want to be negative or remove the enthusiasm of younger collectors. Though, every year we see a new feature, something that puts Schleich figures more in the toy side than in replicas side. Hard to use the word replica to that brand. Schleich is doing it slowly, horses full of braids, Bayalas more colorful, dinosaurs with articulated arms, some sculpts really toyish. As long as nobody compares it with what was Schleich 10 years ago, nobody will be shocked.
No doubts Schleich gave up, their dinosaurs never were a reference but now they are ruined as replicas, toys, just toys. Though, horses were a reference and now they're not anymore.
Of course I have nothing against toys, I collect them, my CollectA eland, Mojo gaur, Papo lioness, are also toys, but that kind of toys that give me pleasure of collecting and admiring.
Well, I must say I am glad with a point, it is a good idea that Bayala horses have braids, horse hairs can hurt easily hte eye of an elf... my goodness.!

Roger wrote:

Thanks Numaan, every year the same thing, a degradation of Schleich line. I don't want to be negative or remove the enthusiasm of younger collectors. Though, every year we see a new feature, something that puts Schleich figures more in the toy side than in replicas side. Hard to use the word replica to that brand. Schleich is doing it slowly, horses full of braids, Bayalas more colorful, dinosaurs with articulated arms, some sculpts really toyish. As long as nobody compares it with what was Schleich 10 years ago, nobody will be shocked.
No doubts Schleich gave up, their dinosaurs never were a reference but now they are ruined as replicas, toys, just toys. Though, horses were a reference and now they're not anymore.
Of course I have nothing against toys, I collect them, my CollectA eland, Mojo gaur, Papo lioness, are also toys, but that kind of toys that give me pleasure of collecting and admiring.
Well, I must say I am glad with a point, it is a good idea that Bayala horses have braids, horse hairs can hurt easily hte eye of an elf... my goodness.!

Well said Roger, I completely agree.   

Ok... I really want that huge giraffe and her butt!! That is awesome   
Thank you so much for sharing this...

MartinH wrote:

Ok... I really want that huge giraffe and her butt!! 

    That's not something you hear every day!   Do you have a giraffe that large yet Martin?