Britains sold as Breyer

As a collector of both Breyer and Britains, I found this set interesting:
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It's a Britains set sold under the name Breyer in the US. I knew that Reeves, the distributor of Breyer, also distributed Britains in the US, but I didn't realise they actually sold some as Breyer.

Here is some more information I found: http://breyerhistorydiva.blogspot.com/2017/01/filling-in-holes.html

"So it looks like the CollectA line will be operating under an arrangement similar to the Pocket Box animals: certain items (horses, pets, farm animals) are being repackaged/rebranded and sold as Breyer product, with the originating company maintaining the noncompeting lines and items independently.

Both of these moves were done, obviously, to plug holes in the Breyer brand – expanding their offerings in the Micro Mini scale with the Pocket Box items, and making an entrée into the vinyl toy animal market currently dominated by Schleich. 

Like the Pocket Box critters, it’s still a little too early form me to determine how I will handle them. There’s a potential for multiple releases with the CollectA items that’s not available with the Pocket Box items, so I expect I’ll end up treating the CollectA pieces more like standard Breyers, and the Pocket Box pieces more like accessories.  

One thing that’s been largely forgotten in all this is that this is not the first time Reeves has adapted or adopted competing items as their own. In 1986, they gave us the [You must be registered and logged in to see this link.] Breyer Riding Stable set, aka the Pine Lodge Riding School, a play set composed of Britains:

It was a fairly popular item, too, running through 1989 in the Collector’s Manuals/Dealer Catalogs, and available through 1992 in the Sears Wishbook; I still find (usually) incomplete sets around here from time to time. 

It does feel a little weird/wrong to find a Breyer box with Britains in it, though.

There’s nothing wrong with any of these products per se – some of the CollectA horse molds are actually great, and I might be buying some of the Pocket Box Aquarium items, too. But it’ll be a while yet before I can “buy” them as Breyer products."

This is really interesting, it's always useful to know about these co-operations between brands, as some may be marketed this way and it is a very helpful method to search other possible brand names to find those much-needed figures!

Surely something very interesting and I enjoy the parallelism with CollectA.
Paddock Paws where never successful as far as I know and their retirement opened a huge gap to introduce CollectA models. Surely these Britains lost protagonism with the increasing popularity of Stablemates but it is great to know they were part of Breyer range. We are really talking about huge brands and those connections help us to identify how things work in this business.

Interesting topic!
I remember seeing these sets for sale occasionally in toyshops the US when I was on holidays.

Always learning more about how Breyer functions as a company. I had no idea they were connected to Britains in any way. I've also never seen that set before!

WOW ! I didn't know that !!! Thanks for this topic